EDGll describes themselves as a diversified affordable luxury fashion brand from Sydney, Australia. The brand has gained an increasingly likeness for their unique down jackets and parkas to fashionably get you through the winter. Their mission is to inspire younger generations to be creative and to discover their own individual sense of style. During NYFW EDGll debuted their collection “Girl Power” that encourages girls to express their inner-self with confidence and bravery without feeling as if they need to fit into what society deems beautiful or acceptable.
The Girl Power collection incorporates oversized parkas in bold colors and patterns that portray both feminine and masculine sides and represents modern day society. EDGll uses a variety of creativity through their textiles including but not limited to bead embroidery, recycled fur and waterproof fabric. The jackets are so stunning that they can be dressed up with a cute crop and skirt or dressed down in basic pieces. Either way they are sure to fit every girls’ style needs.
Blogged by Natanya Walker
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